Industry News

Tapping Change

David Eisenberg - - Brewbound

For many small breweries, taprooms provide an imperative part of the business equation, inventing additional revenue streams while creating invaluable marketing opportunities.

In fact, there has been an industry-wide recognition of that prospect, according to Bart Watson, chief economist of the Brewers Association, who argues that the manufacturer/taproom has even superseded the brewpub as a preferred business model.

Arizona's Craft Beer Industry Growing Rapidly

Zachary Ziegler - - Arizona Public Media

Beer has been called the common man's drink, but the growth of the craft-beer industry in Arizona is anything but common for industry in the state.

Big beer brewers such as Anheuser-Busch and Coors Brewing still dominate beer sales across the country, while local brewers have managed to find a chink in the armor of beer's biggest producers.

Nielsen: Hispanic Millennials Present Big Opportunity for Craft

David Eisenberg - - Brewbound

It's hardly news that craft beer is incredibly popular among the millennial demographic. But considering that this consumer base, at least by Nielsen measures, consists of anyone born between 1977 and 1994, it can be hard to market to them armed with that information alone.

As such, the bulk of Thursday's "Power Hour" conference call, hosted by the Brewers Association, was spent further dissecting this demographic, specifically highlighting the untapped potential there is in the Hispanic population of young drinkers.

Revealing the invisible sector of the craft brew industry

Jeremy Martin - - Southwest Michigan's Second Wave Media

These days it's easy to spot a craft beer drinker. They're the ones talking about brewmasters the way other people talk about musicians and athletes. Craft beer drinkers wear T-shirts endorsing their favorite breweries or promoting the craft beer shops they've visited.

Where Will the Industry End the Year?

Lester Jones, Chief Economist - - National Beer Wholesalers Association

When it comes to total volume gains, the fourth quarter can make or break the numbers for the industry. So far in 2014, we have seen progressively improving quarterly volume trends from 2014 Q1 through 2014 Q3. However, a tough 2013 Q4 comp will be a challenge in this last quarter of 2014.

Craft Beer: The 3 Biggest Threats to the Industry

Sean Williams - - The Motley Fool

The old adage states that "nothing goes up forever," but the craft beer industry would prefer to have you think otherwise.

Since the late 1970s, microbreweries have been popping up like weeds across the country, with some eventually blooming into national brewers. In fact, the number of breweries in the U.S. has exploded from just 89 in the late 1970s to 2,538 as of 2013, according to the Brewers Association. At the current double-digit growth rate, we may have more than 6,500 breweries in this country by 2025.

With this rapid rise in craft beer interest, it has to be asked whether this growth is sustainable, or if we're entering a "craft beer bubble."


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