It's unlikely we'll see a car scream up to James Bond to deliver a martini in a to-go cup from his favorite bar, but the cocktails-to-go movement has shaken—not stirred—the nation's alcohol landscape.
Instituted to help struggling bars and restaurants during the COVID-19 pandemic, the notion of home delivery of spirits is a concern to the traditional three-tiered—producer, wholesaler, retailer—structure of the alcohol industry.
